Author Topic: Lady Docker and the demise of BSA  (Read 684 times)

Online KiwiGF

  • Last had an A10 in 1976, in 2011 it was time for my 2nd one. It was the project from HELL (but I learned a lot....)
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Re: Lady Docker and the demise of BSA
« Reply #15 on: 24.12. 2020 21:58 »
It read more like a synopsis of some Business Studies student's thesis.
It could be condensed down to the harsh reality of -
"BSA were producing bikes that weren't selling sufficiently in a Japanese-dominated market"

Except they had abandoned the "unprofitable" segments of the industry where Japanese bikes dominated

Not during Lady Docker’s tenure.

Yes the Dockers were forced out of BSA boardroom in the mid fifties, way before BSA demise in ‘72.

My personal take on the demise of BSA is that were not much differently run to many large engineering companies in decline in the UK, around that time. The general decline in engineering continued for years after BSA went bump. I worked in large engineering companies in the late 70’s through to the late 90’s and personally experienced the decline, as many others on here probably did as well.

There were all sorts of pressures on UK engineering companies back then, ranging from low cost overseas competition, strikes, and “asset stripping” takeovers (remember “Slater Walker”?) and a real need to increase scale by mergers and acquisitions, go international etc. etc. Yes BSA management ultimately failed, but they were far from unique in that.

New Zealand

1956 A10 Golden Flash (1st finished project)
1949 B31 rigid “400cc” (2nd finished project)
1968 B44 Victor Special (3rd project,in progress)
2001 GL1800 Goldwing, well, the wife likes it
2007 KTM 950 Adventure, cos it’s 100% nuts

Online RDfella

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Re: Lady Docker and the demise of BSA
« Reply #16 on: 26.12. 2020 20:31 »
Remember the damage Slater Walker did around here. Buying up commercial property at prices owners found difficult to refuse (the property boom was yet to start) and then letting it back to retailers at eye-watering rents, causing the latter to greatly inflate shop prices just to stay in business.
'49 B31, '49 M21, '53 DOT, '58 Flash, '00 Firestorm, Weslake sprint bike.